| 000 | 00900cam a22002775a 4500 | ||
|---|---|---|---|
| 005 | 20140923070927.0 | ||
| 008 | 990701s1999 txu 001 0 eng | ||
| 010 | _aENG-92103 | ||
| 020 |
_a0230633897 _c465.00 |
||
| 020 |
_a9780230633896 _c465.00 |
||
| 035 | _aEN-75636 | ||
| 037 | _bDBAD / PUB | ||
| 040 |
_adpl _bEnglish |
||
| 082 | _a659.10954 | ||
| 100 | _aBhatia, Tej K. | ||
| 245 |
_aAdvertising & marketing in rural India: _blanguage, culture, and communication / _cby Tej K. Bhatia |
||
| 250 | _a2nd ed | ||
| 260 |
_aNew Delhi _bMacmillan India _c2007 |
||
| 300 |
_axxvii, 327p.: _c25 cm(Hb) _bcol. photos |
||
| 500 | _aIncludes bibliographical references and index. | ||
| 650 |
_aAdvertising _zIndia |
||
| 650 |
_aAdvertising _xLanguage |
||
| 650 |
_aTarget marketing _zIndia |
||
| 650 |
_aCommunication in marketing _zIndia |
||
| 942 |
_2ddc _cEN _mBHA _h659.10954 |
||
| 999 |
_c29 _d29 |
||